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Posted by on in Social Media
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What's the fuss about 'the' dress?

What's the fuss about 'the' dress?

Is the dress blue and black or gold and white?

 

Unless you have been dead on social media, you should have heard about this phenomena.

The photo was taken by a singer who lives on a tiny Island in Scotland.

She sent it to someone, who sent it to someone else, which then went viral!

Their phones have been off the hook ever since!

 

Something as ridiculous as a dress!

 

But this reinforces my point that social media is the way to market.

 m_colleagues_watercooler.jpg

Yes, I know, this is a more ‘social’ thing, but there is my point.

Social media engages. You want your audience to engage.

It doesn’t even have to be about your product or service.

Just get them talking. And sharing. And resharing!

And… talking in person in the pub, at home, around the water cooler.

 

And maybe, if you are really lucky, you might also go viral!

Good luck!



Read more: http://www.businessinsider.com/origin-of-white-gold-or-black-blue-dress-2015-2#ixzz3TBoYnK5s

As to why people see it differently: http://www.wired.com/2015/02/science-one-agrees-color-dress/

 

http://www.sciencedaily.com/releases/2015/03/150302134235.htm

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Chief Marketing Strategist, Co-Owner, Branding Specialist, Marketing Planner & Consultant, Promo Products Expert, Mother, Wife, Sister, Friend. Christian.

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